Episode 41

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Published on:

6th Jan 2022

Happy New Year! Why You Never End Up Keeping Your New Year's Resolutions.

Happy New Year! Making your New Year's Resolutions for 2022? Learn why you never end up keeping your New Year's Resolutions. Make New Year's goals and not resolutions. Learn how you can hold yourself accountable and accomplish your goals in 2022.

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Transcript
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Welcome to the mesmerizing marketing podcast, where we take a deep dive

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into the latest marketing trends, tools, and tips, and provide you with

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the top resources you need to thrive and make your marketing mesmerized.

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And now here's your host dimple.

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Dang.

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Hello, everybody happy new year and 2022 is here just like that.

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And today we are going to be talking about why you never end up

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keeping your new year's resolutions.

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How many years have you had where you make any resolution

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and you're determined to keep it.

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And then February comes around and you already have broken

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most of your resolutions.

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So I'm going to tell you guys why that doesn't work.

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The reason why that doesn't work.

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Is because you shouldn't be making year's resolutions, you should actually

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be making new years goals, right?

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Because if you make a goal and you make a goal, that's achievable and

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attainable, you're actually going to be able to accomplish that.

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But when you start off the new year and you just want to conquer the world, you

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guys know what feeling I'm talking about.

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You want to do everything.

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You want to lose weight.

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You want to be a better husband or wife.

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You want to spend more time with.

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You want to grow your business.

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You want to dedicate more time to working on your own marketing and branding.

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And basically you just want to do so many things.

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What happens is before you can even begin, you end up becoming overwhelmed.

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And when you're overwhelmed, nothing really happens and

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you get nothing accomplished.

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So.

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Today, I'm going to share with you guys the strategy that I use.

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And I also teach my clients how to have a amazing 20, 22.

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So the key is to take the whole year and break it up into four parts.

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So by four parts, I mean four quarters, Q1, Q2, Q3, Q4.

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So when you're going to sit down and write your goals and resolutions,

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and maybe you've done this whole.

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Just scratch, whatever you've done so far, whatever you do in that first weekend,

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it may not be ideal because you are just being overly ambitious with what you're

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going to attain, and you're putting it on a list of like 10, 20 things.

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And then you get overwhelmed because you don't have a plan for how you're

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going to achieve those things.

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So let's do this instead.

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Get out a sheet of paper tonight, or whenever you have time and write down.

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Three things you want to accomplish in Q1 and start there once you do

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that, if you want to see your whole year at a glance, you can do the

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same thing for Q2, for Q3 and Q4.

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And what you want to do is you want to take Q1 and you want to

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divide it up into a 90 day period.

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And when you do the 90 days, you want to.

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Take three of those goals that you have, and you want to sign one too.

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Each month are, you can assign all three to the first month.

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If it's something that you need to start working on and you need to have

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a plan and buy a plan, I also mean that you need to hold yourself accountable.

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So you're the only person that's responsible for you.

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And if you need help with that accountability, what I suggest you do.

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You partner up with another friend will also wants to

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accomplish their goals for 2022.

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And you say, Hey, it would be so much fun to do this together.

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And I know your goals might be different than mine, but maybe we can do like a

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weekly check-in and we can ask each other.

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What steps have you taken this week that are getting you closer to you?

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Goal closer to achieving everything that you want to for 2022.

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So I think having that accountability partner is going to make all the

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difference, because if you are just trying to do it alone, and sometimes

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also, if you're an entrepreneur, you feel isolated, you feel like,

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you know, you're on an island.

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everyone's working remotely now because of the pandemic.

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And that's probably going to continue that way.

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And I think there's a lot of advantages to that too, all the

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time that you save in traffic.

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Right.

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But.

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I think it comes down to step one, write everything down, but break

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it up into quarters and then be accountable to yourself because no

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one else is really going to notice if you achieved your goals or not.

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But at the end of 2022, you're going to notice your bank account is going

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to notice and it's going to impact.

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Next year, it's going to impact your future.

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It's going to impact your retirement.

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So what I encourage you to do is to hold yourself accountable.

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And then the other thing is that you also need to not be too hard on yourself.

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Some of you are very hard on yourself and you know, it, some of you have imposter

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syndrome and you know it, and the thing about being too hard on yourself is that.

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It's going to end everything before it even begins.

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Silver member.

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What I'm telling you right now, you have to give yourself grace, just like you

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give other people, grace, you have to give yourself grace, you have to love

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yourself enough to say, I love myself.

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I respect myself and you know what?

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Maybe I failed at something last year, right?

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Maybe, and maybe.

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That's okay.

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Maybe that was meant to happen because it was the path that you were

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supposed to go through in order to get a learning lesson out of that.

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So think about it in terms of a learning lesson, what can you learn?

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That's going to help you elevate your business, yourself, your brand,

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your life, to the next level, every situation where you get a roadblock and.

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Don't look at that as a roadblock, look at that as an opportunity to

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really learn some valuable lesson from what happened, because if you can see

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a valuable lesson in everything that happens on a day to day basis, and your

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mindset is in the right place, it's going to make all the difference of

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achieving your dreams and goals in 2022.

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So.

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Let's talk about mindset for a moment, because I think your mindset

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also needs to be right in order to accomplish your goals for 2022.

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Now, if you notice I'm not using the word resolutions a lot.

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And for many years, I used to, I used to say, oh, I'm going to make this resolution

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and that resolution and this resolution, well, let me tell you something.

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I have not even made any resolutions yet or any.

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And that's intentional because I didn't want to do it on the first or the second.

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I wanted some time to marinate on it and do it when I feel ready.

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So I'm probably going to do it this coming weekend, but that's because I

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want to do it when I have a clear mind.

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And I feel that I'm ready, not do it based on what other people

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expect and what other people think.

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Right.

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So I think we also have to stop thinking about what everyone else thinks.

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And we have to start thinking about what we think about

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and why it's important to us.

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2022 is also the year where you need to set some boundaries.

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Because if you don't set boundaries, you're going to have

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no time left over for yourself.

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To build that dream business that you want to achieve.

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Everything that you've wanted to achieve and boundaries are really important.

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So boundaries are important with your family, with your children at work,

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with your friends, with strangers, with acquaintances, and you have to be able

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to set boundaries when you know that someone is just taking advantage of

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your time, because time is valuable and your time is money and do not give away.

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All of your time for free in 2022, you've got knowledge that no one else has.

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You have information and skills in your unique practice, area,

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niche, unique industry, whatever it is that you happen to do.

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And you can't just always give that information away for free.

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Of course you can give some information for free create videos, all that

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grow your brand, but ultimately you need to value yourself and.

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And when you value yourself enough in 2022, that confidence that you

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get from valuing yourself, that's going to help you achieve your goals.

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That's going to be the difference between having a stellar 20, 22 and

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having a so-so or mediocre 2022.

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And so-so is not for you.

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If you're listening to my podcast, you probably have the same mindset.

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And that is about being extra ordinary.

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That is about achieving all that you can achieve.

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So I encourage you to start thinking about things in a way that you've

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never thought about them before.

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And I think you have to hold yourself accountable.

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You have to set goals for yourself, not big goals that are this big, but set

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goals for yourself that are realistic.

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They can still be big.

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But I mean is like, don't set so many goals that you accomplish nothing, right?

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Set goals in the order of priority that would have the most impact.

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So when you're setting your goals also, and you're going to think about

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what should I do in Q1 versus Q2 Q3, Q4 Q1 should be the basic foundation.

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That should be the foundation that you're going to build everything else off of.

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So I encourage you in Q1.

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To sit down and think about really the most important things.

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Think about something that you've been wanting to do for a while.

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So maybe you wanted to launch a podcast and you never did it.

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And there could be a million reasons why you didn't do it.

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Timing is everything.

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Maybe it was imposter syndrome.

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Maybe you don't know how maybe you don't like your voice, whatever it is.

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Right.

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And then there's being on camera.

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I don't even like being on camera.

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But you know what?

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You have to do things that make you a little bit uncomfortable.

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Sometimes the things that make you uncomfortable, if you can push

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through and you can do those things, what's going to end up happening is

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it's going to take you to greater Heights that you've never seen before.

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It's very, very transformational.

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So think about it in those ways.

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You really need to.

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Take 20, 22.

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And you need to really do things differently.

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Don't do the same things you did last year, because if you do the

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same things that you did last year, you're going to have the same results.

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So last year, if you sat down on January 1st and you made a list of

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all these resolutions and promises to yourself and you ended up

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keeping none of them, that is why.

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So I encourage.

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To make goals to yourself and to make them achievable, to write them down, to

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even paste them in your office, right.

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Paste them in your bedroom and do that.

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The other thing I'm going to give you, so go get a pen and paper right

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now, or just rewind and listen to this again is you want to do something

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called writing a letter to your.

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And this is really, really a powerful hack that I learned

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from someone many years ago.

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And for everyone that I've shared this strategy with it has worked for them.

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So what you do is you get out a piece of paper when you're in a quiet place and

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you would write a letter to yourself.

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So let's say that hypothetically, right?

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Let's say today or January.

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And you would write this letter and you would date it February 1st and

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basically write the letter to yourself.

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So like I'm dimple.

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And I would say today I woke up feeling so excited that I achieved my goal on

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launching my fifth podcast, for example.

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Right.

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I feel so excited that I also have been working hard to eat

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healthier and I lost five.

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So, whatever it is, you're going to write it down as if you've already achieved

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it as if you already have those things.

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And what you're going to do is you're going to write this letter to

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yourself and you're going to write it in this very positive tone, filled

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with joy that you woke up feeling excited because it is February 1st.

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And you have.

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Done so many things in January that you're so excited about and you need

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to name those things in great detail.

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You can take this letter, you're going to paste it by maybe even

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on your computer, put it in your office, put it in the bedroom.

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But what you have to do for this to work is you have to read

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this letter every single time.

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Every single day and every single evening before you go to bed.

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And what happens is your brain is going to get programmed to think a different way.

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And it's going to actually happen.

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A lot of the things that you write in the letter are going to come true.

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Well, everything come true.

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But if you have like a list of things, and even if half of those

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things, half of the goals come true, that's like an accomplishment.

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That's something that you can truly be happy about.

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So what I'm saying is start doing things with intention and not just doing things

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because you think, oh, it's January 1st and I'm supposed to be making resolutions.

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You're not supposed to be doing anything.

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You have the freedom to live your life.

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However you want, you're an adult and you make the decisions and you live by them.

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So I encourage you to break everything up into quarters and then take the quarters,

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break them up into 30 day increments.

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And I can tell you that that strategy is going to take you away further

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this year than anything else.

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And even if it seems like a really big.

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To do it for the whole year.

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You don't have to do it for the whole year, start today and do it for Q1.

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Do it for the first 90 days, a 20, 22, and write down in those first

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90 days, what it is that you really, really, truly want to achieve.

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But then also write down a plan of how you're going to achieve that.

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Like, if you need to make a certain amount of money, Or you want to make a

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certain amount of money, write down how many clients you need to make that money.

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How many sales do you need?

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What do you need to get those sales?

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Do you need to hire more salespeople?

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Do you need to get a bigger team?

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Do you need to invest in more marketing?

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Do you need to start creating Instagram reels and Tik TOK?

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Like what is it that you need to do?

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And when you have an action plan that.

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Take action on, you're going to realize, it's gonna make it so much easy to go

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from point a to point B to point C.

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So I hope you found this episode resource wall, and I don't want you to

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be breaking any of your resolutions.

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So don't write resolutions.

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I don't want to hear those.

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I want you to write your goals for 2020.

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And I want you to write a plan on how you're going to achieve those goals.

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And I want you to go into it with the right mindset.

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I want you to be confident.

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I want you to find an accountability partner.

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If that's something that will help you.

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And I want you to write this letter to yourself, and then my emails in

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the show notes, send me an email.

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Let me know how that worked out for you, because I am telling

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you, you want to make sure.

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That you do things differently this year.

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And you also want to make sure that you're doing things that make you uncomfortable.

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If you are not uncomfortable, you're not pushing yourself hard enough.

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You've got to get comfortable with being uncomfortable.

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I'm going to say it again, get comfortable with being uncomfortable.

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When you do that, it's going to elevate you to levels

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that you cannot even imagine.

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And that is the power of.

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Uh, pushing through when you just don't even want to keep going, but

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you push through and you do things sometimes that you don't want to do.

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But if, you know, if it's for your good, if you know, it's a good thing, if you

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know, it's something that you've been wanting to do, but you're just scared.

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Go ahead and do it, do it, scared.

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Do it anyway.

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And what's going to happen is you're going to be going through this journey.

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Where you're going to grow as a person, you're going to become more confident.

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You're going to become more powerful.

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And the next time you have to do something scary, it's not going to be scary anymore.

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It's actually going to be fun.

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And that is what it's about.

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So in 2022, reprogram your mindset, reprogram your brain, reprogram

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how you look at a new year in terms of resolutions versus.

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Focus on the goals and you know, what make it the best year ever.

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Love you guys.

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And I will see you guys later.

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Go ahead and share my podcast with anyone else that would enjoy it.

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Thanks guys.

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I've been here.

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Thank you for listening to the mesmerizing marketing podcast.

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So you don't ever miss an episode and also share it with your friends.

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Dimple would be so grateful.

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If you could take a minute to leave a review and visit the podcast website,

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to check out all the latest episodes.

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At www.mesmerizingmarketingpodcast.com that's www.mesmerizingmarketingpodcast.com

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and follow a dimple on clubhouse.

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Her handle is marketing expert and also join her mesmerizing marketing

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Dimple Dang

Dimple Dang is a passionate marketing expert that helps law firms, doctors, entrepreneurs, and small businesses take their marketing to the next level. Dimple is the Host of “Mesmerizing Marketing” and the founder of the “Reels for Lawyers Challenge” Dimple is skilled at SEO, WordPress website design, content creation, blogging, and Instagram. Dimple is also a contributing editor for “Attorney-at-Law” magazine and writes articles on online marketing and social media for the legal industry. Dimple is the founder of the “Lawyers Mastermind” club on Clubhouse and the “Mesmerizing Marketing™” club on Clubhouse. Dimple has an extensive sales and marketing background and has sold over a million dollars in PPC marketing when she was working for a nationwide marketing firm. Dimple is a professional speaker and hosts her own rooms on the Clubhouse on a regular basis. To connect with Dimple on Clubhouse, search for her by name or the handle @marketingexpert.